Age For Stage

They just grow so fast, don’t they? Our Age for stage guide helps parents select the most age appropriate products for their little one and gives a starting age from which baby will be able to enjoy and interact with each product in different ways.



Time for stimulating baby’s senses as baby awakes to the world. They are so tiny and vulnerable – a delicate little bundle of joy. You would be amazed to know how advanced their senses already are. Toys in this age group focus on stimulating these senses. They feature toys that may have sounds and music, patterns and contrasting bright colours. The senses of sounds and smell are almost fully developed at birth.



Time for encouraging discovery as baby starts to explore their environment. From 3 months babies are much more aware and curious of their surroundings. Toys feature patterns, shapes, textures and sounds. Babies love to explore the environment visually as well as through touch, smell and hearing. They are attracted to highly coloured objects, toys within reach, with different textures and sounds. Toys that can be grasped and taken to the mouth to explore further are popular.



Time for exploring and developing as baby becomes more adventurous. Look out world – here I come! Babies from 6m+ are becoming more mobile. Many babies can now maintain a sitting position so exploring through touch and doing things with one’s hands becomes a favoured activity. Our 6m+ range features toys that encourage dropping, rolling and shaking, whilst push and pull toys provide fun and education.



Time for developing new skills as baby becomes more mobile. Many babies are sitting and crawling by 9 months – and love to practise any new skills. This age group features toys that encourage practising fine and gross motor skills. As baby becomes more mobile, there is increased scope for toys that require larger actions, imagination and cognitive processes. Most babies are increasing their coordination and developing new skills.



Time for encouraging imagination as baby’s coordination grows. All of a sudden you have a toddler on your hands! Our 12m+ range is all about encouraging imagination and play. It features toys that stack, open and close, can be put in and taken out, and products that heighten awareness and coordination. Many Playgro toys in the 12m+ category are interactive, respond to touch in some way, are multifunctional and have lasting appeal. Many babies will enjoy playing with these products well into toddler-hood.